Healthcare & HealthTech

HIPAA-aware lead generation for healthcare and health technology companies.

For digital health platforms, medical devices, RCM, payor-tech and B2B healthcare services teams selling into health systems, payors, group practices and life sciences.

Book a Discovery Call

Who this is for

Built for the specifics of your business, not a generic playbook.

Digital health SaaS selling into hospitals and health systems
Revenue cycle management and clinical workflow tools
Medical device manufacturers with B2B sales motions
Payor-tech and value-based care platforms
Life sciences services (CROs, lab services, biotech IT)
Behavioral health and care navigation platforms

The Real Challenges

What we hear every week from teams like yours.

Buying committees are 7 to 12 stakeholders deep

Clinical, IT, security, compliance and finance all need to weigh in. Generic outreach reaches none of them effectively.

Sales cycles run 9 to 18 months

Health systems move slowly. Without continuous nurture, deals stall and get re-opened by competitors quarters later.

Compliance scrutiny on every touch

HIPAA, BAA conversations and procurement reviews mean every touch has to be credible from message one.

Why Traditional Solutions Fail

The standard fixes are not built for your buyer.

Most agencies don't know the buyer's language

Clinical operations, value-based care, prior auth, claims integrity — wrong vocabulary kills credibility instantly.

List quality in healthcare is uniquely bad

Provider data decays faster than any other vertical. Stale lists produce bounces and HIPAA-adjacent errors.

Volume outbound triggers enterprise filters

Health system IT is the most aggressive in B2B. High-volume sending lands in quarantine, not the inbox.

Conferences (HIMSS, JPM, AHIP) are saturated and expensive

Booth ROI keeps dropping. Targeted year-round outreach books the same conversations at a fraction of the spend.

How We Solve It

A system designed around your sales motion, not a template.

Senior-voiced outreach written by people who understand the clinical, payor and operations vocabulary
ICP refinement by health-system size, EHR installed base, payor mix or care setting
Multi-stakeholder sequencing across clinical, IT, operations and finance personas
Lead qualification that screens for budget owner, procurement window and security review readiness
Conference-augment campaigns timed to HIMSS, JPM, AHIP, RSNA, Becker's
Reporting integrated with your CRM and quarterly business reviews

Expected Results

What pipeline looks like 90 days in.

6-15

Qualified healthcare meetings per month by day 60

30%+

LinkedIn response rate vs. healthcare average of 3 to 6%

4-6x

Pipeline-to-cost ratio vs. equivalent conference spend

The Next Step Is Simple

What happens after you book the call

No surprises. No hard sell. Four clear stages from your first message to a pipeline you can actually predict.

STEP 01
Book a Strategy Call
20 minutes with Kelly. No deck, no pitch. We listen to your current outbound, your ICP and your revenue target.
Day 1
STEP 02
Discovery Session
We map your ideal client, the messaging gap and the channel mix that fits your sales cycle. You get clarity, even if we never work together.
Day 2 to 3
STEP 03
Receive Recommendations
A written plan: target audience, message angles, channel sequence, expected volume and conversion benchmarks. Yours to keep.
Day 4 to 5
STEP 04
Launch Your Roadmap
If we are a fit, we execute. First qualified meeting on your calendar typically within 7 to 14 days of launch.
Week 2

Start with Step 1

20 minutes. Honest answers. No obligation to continue.

Risk Reversal

90-Day Prove-It Engagement.

We don't run pilots, campaign setup is real work. We ask for 90 days of full execution against agreed KPIs to prove the model. After that, you move to month-to-month. No long-term lock-in.

Scope a 90-Day Engagement Most engagements launch within 7 to 14 days

What's in the engagement

Defined ICP
We agree on the exact target audience, message angles and channels before we send a single message.
Clear KPIs
Connection rate, reply rate, qualified meetings and cost per opportunity, all locked in writing.
Fixed 90-day window
90 days of full execution to prove the engine works against your real market, not a deck.
Honest exit
After 90 days you move to month-to-month. No long-term lock-in, no retainer trap.

Ready to see what your pipeline looks like with the right system?

Book a 20-minute discovery call. Kelly will tell you honestly whether we are the right partner.